Job Description:
We are seeking a passionate and experienced Digital Marketing Manager to join our team. As the Digital Marketing Manager, you will be responsible for overseeing digital marketing campaigns, SEO, content marketing, social media management, and driving overall online strategy to increase brand awareness and drive conversions. You will lead a team of marketing specialists and work cross-functionally with design and sales teams.
Responsibilities:
- Develop and implement digital marketing strategies to increase brand visibility
- Manage SEO, content marketing, and social media marketing campaigns
- Analyze data and optimize campaigns to improve ROI
- Coordinate with the sales team to align marketing efforts with business goals
- Manage and grow the company’s social media presence
- Oversee email marketing campaigns and content creation
Requirements:
- 4+ years of experience in digital marketing
- Proven expertise in SEO, SEM, content marketing, and social media
- Strong experience with tools like Google Analytics, SEMrush, Hootsuite, etc.
- Excellent communication and leadership skills
- Ability to analyze data and make data-driven decisions
Preferred Skills:
- Experience with paid advertising platforms (Google Ads, Facebook Ads, LinkedIn)
- Knowledge of email marketing platforms (Mailchimp, HubSpot)
- Experience with website analytics and A/B testing